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6 K-Beauty Brands Loved by the White House Spokesperson

6 K-Beauty Brands Loved by the White House Spokesperson

by may lee in Blog


When the 28-year-old White House Press Secretary Caroline Leavitt visited Korea for the APEC summit, she shared her K-beauty shopping haul on social media — and it went viral.

Her picks weren’t just random souvenirs — they were some of Korea’s most loved beauty essentials that focus on clean, effective, and natural skincare.


💧 1. Medicube – The Science of Clear Skin




Top Picks:

Known for its dermatologist-tested formulas, Medicube focuses on real skin solutions — from pores to elasticity. The Zero Pore Pad gently removes dead skin cells while keeping your complexion smooth, and the PDRN sunscreen gives a natural pink glow with SPF protection.




🌿 2. Beauty of Joseon – Tradition Meets Modern Glow



Top Picks:

Inspired by Joseon dynasty beauty rituals, this brand combines traditional Korean herbs with modern skincare science. Each product balances nourishment and radiance — a signature “Joseon glow.”


💦 3. Torriden – Dive into Deep Hydration

Top Pick:

Dive-In Low Molecule Hyaluronic Acid Serum

Torriden is all about hydration. This serum uses five types of hyaluronic acid to lock in moisture at every layer of your skin, leaving it plump and dewy.


🌼 4. Goodal – Naturally Bright, Effortlessly Healthy

Top Pick:

Fig Acid Peptide Skin Booster Shot Essence (피그애씨드 펩타이드 스킨부스터샷 에센스)

Goodal focuses on fermented natural ingredients that strengthen your skin barrier. This fig-based essence delivers antioxidants and peptides for smoother, brighter skin.



😷 5. Mediheal – The Global Mask Expert



Top Picks:

Essential Mask Pack

Mediheal made sheet masks a daily ritual worldwide. Each mask targets different skin needs — from calming and firming to brightening — and delivers spa-like results in just 15 minutes.


💎 6. VT Cosmetics – Smart Beauty Innovation

[VT] Reedle Shot 300 50ml

Top Pick:

Reedle Shot 300 Essence

VT combines skincare with advanced technology. The Reedle Shot 300 Essence uses micro-needle capsules to boost elasticity and refine skin texture — a favorite among beauty tech lovers.




💖 Final Thoughts

Caroline Leavitt’s K-beauty picks show that Korean skincare has truly gone global — trusted by experts, loved by beauty fans, and now even endorsed by the White House.

If you want to glow like the White House’s favorite K-beauty fan, it’s time to explore these six amazing brands.




Tags: amazon kbeauty APEC2025 BEAUTY OF JOSEON Goodal KoreanSkincare Medicube Mediheal Torriden VTcosmetics WhiteHouse
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